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The Paizely
The Paizely · Kashmir

Before the world named itKashmir had woven it

A family house rooted in Kashmir's textile trade

A world of Pashmina · distinctive weaves and textile artistry brought together through years of experience and a deep connection to the craft

A story in a motif
The world came to know it as PaisleyIn Kashmir it was known as the butaA motif that travelled across borders · found its way into textiles and became part of fashion historyIts story is one we carry close to the heart of The Paizely
The buta, woven across an antique jamawar laid open
The Buta

You know this motifYou may not know its home

The Making

From Fibreto Heirloom

Five stages and thousands of hours between the fleece and the finished piece

Each stage plays as a short film
The butas of an antique kani shawl, seen up close
Two pairs of hands reading a gold-embroidered black shawl laid open on a table
The House

Over 25 yearsin quiet

For more than 25 years, our family has worked quietly inside this craft. In that time we have guided Kashmir's rarest weaves to collectors in India, the Middle East and Europe. We had no storefront, and never needed one. Each piece found its next keeper through trust and private introduction. Now the second generation opens the doors, though not wide and not to everyone.

An antique kani shawl on a sky-blue ground, its swirling butas seen up close
The Heirloom Line

A Pashminais not owned

It is looked after until the next generation is ready

No photograph can tell you how a Pashmina feels in the hand 
Take your time with the collections 
When something stays with you write to us and we will guide you from there 

— The Paizely